Internet Marketing is, in a nutshell, marketing and selling products and/or services using the Internet as a medium. More often than not, Internet Marketing is often perceived as “selling another Internet Marketing or Internet Business” product to another person. This could not be any further from the truth! Whoever comes up with statements like this are not seeing an inch wider about the entire picture. Consider the following:
• Is Google.com about teaching another person how to start an Internet Business?
• Is eBay.com about teaching another person how to start an Internet Business?
• Is Amazon.com about teaching another person how to start an Internet Business?
Don’t get me wrong, though. There is a lot of money to be made in Internet Marketing itself. The last time I checked Overture, the keyword “Internet Marketing” yields a stunning 313,805 searches a month! The number of people going online in pursuit of starting their Internet Businesses increases exponentially every year. On top of that, that could also mean there will be more virtual versions of B2B(Business-to Business).
Nothing wrong with that, though. After all, the chemical manufacturing company I was working in last time has customers who are mainly companies themselves, some even well-known names. Does that make
conventional businesses all about “teaching another person how to start a conventional business?”
Likewise, some of my repeat customers are top marketers you have probably heard of. For example, I supply some top marketers with “raw contents”, namely Private Label products, for their businesses, just as the chemical company I was working in supplies raw chemicals to other cleaning companies so that they can run their cleaning operations. While there is real money to be made in Internet Marketing, I caution you to use your wise judgment in trusting who you want learn from, because like anything else and in religion, there are always “false prophets”. Most people say, “Beware of the guru”. But I think that “false prophets” are
dangerous all the time. “False prophets” today are not necessarily con artists and scammers, but they can also come in the form of… believe it or not, one-week-old newbies! They would go on write a book on making 5-6 figures and later go to the public forums and ask questions such as, “How do I sell this eBook?” “How do I write my sales copy?” and “Why am I not making any sale?” Ironic but true. Do you want this kind of person for a mentor – a one-week old, green newbie, who has no proven credibility whatsoever?
Also, there are more untapped niches and hungrier demands you can cater to outside the “Internet Marketing” niche itself. Just so I demonstrate a few points, I have discovered some hot niches/keywords that yield the following results from Overture Notice that “Dating” and “Health” yield higher search results than that of “Internet Marketing”. Not to mention that people are willing to pay for any kind of useful, sophisticated information on dating and health topics, since they are the hot stuff of the century, and in time to come! These are just merely a couple of examples of niches you can go into. Do you still think that Internet Marketing is about “teaching another person how to start an Internet Business
No comments:
Post a Comment